What is Google Play’s new ‘Data Safety’? How can it affect your Mobile App?

What is Google Play’s new ‘Data Safety’? How can it affect your Mobile App?

If you want to feel safe online, it’s necessary to have control over your data. Providing users more insight into how Applications gather, distribute, and safeguard their data via the Data safety section is also just one-way Android users and the ecosystem are kept safe.

Google Play is a secure, trustworthy platform where users can experience the greatest Android Play Store Apps without worrying about data breaches, the s a Data security area, where developers must provide additional information about how Applications collect, share, and secure the data of users.

A privacy-by-design App will have all of its purposes and data operations documented, according to Google Play’s new ‘Data Safety’ section.

What is Google Play’s new ‘Data Safety’?

The Google Play Data Safety section is a way for you to know what kind of user data your App collects and publishes, as well as to emphasize your Application’s important privacy and security requirements. Users can use this information to make more informed judgments as to which Applications for Play Store download.

Google new Data safety

On Google Play, users will see a section dedicated to data security. As App developers upgrade the function or adjust their safety data sheet handling techniques, the most recent version of the Application’s Data safety section will be shown.

From the developer’s perspective, here’s how the Data Safety section will look:

  • Whether the developer is collecting your data and the reason behind it.
  • If or not the developer shares data with third parties.
  • The security standards of the App, like whether the information is encrypted in transit and if users may request data deletion.
  • If an eligible App has chosen to accept Google Play’s Families Policy to help safeguard children in the Play Store, it will Appear in the Play Store.
  • Have the developer’s security Approaches been tested against a global security standard?

What to expect from the update?

The safety section of Google Play Store App listings will start to emerge and will be completely implemented in the following weeks. The deadline for developers to update the info in the Play Console is July 20, 2022. As a result, when the updated page is rolled out to your device, not all Apps will have this information.

Apps should enable users to discover the world, connect with dear ones, work, learn something new, and do other things while remaining safe. The new Data safety section, in addition to Google Play Protect, it gives consumers the control and visibility they need to experience your Apps.

How can it affect your Mobile App

In the form, you can choose from several data classifications. The most important from a legal standpoint is data required by Google to be revealed in the form of the comment linked to its processing duties.

Mobile data saftey

1. Location – Exact location, Approximate location

2. Contact – The names of the user’s contacts, text history, call history, contact frequency, and call duration.

3. Financial information – User payment information, history of purchased items, credit score, income, debts, and so on.

4. Personal information – Name, e-mail ID, user ID, residential address, phone number, DOB.

In your Store listing, you will first view the Data security summary. Your App profile will show you what data an App gathers or shares, as well as data safety information like whether the App:

Mobile data saftey

  • Data encryption in transit is one of the App’s security features.
  • The App has agreed to abide by our Family Policy.
  • The App has undergone independent testing to ensure that it complies with a global security standard.

Users can select the summary for more information, such as:

  • What kind of information is gathered and exchanged, such as geolocation, contact, personal info, financial data, etc.
  • How data is used, for example, for App functionality, personalization, and other purposes
  • When it comes to using an App, whether data gathering is optional or obligatory
  • Users have said that seeing this information allows them to better understand how some Apps handle their data and makes them feel more confident about using particular Apps.

You can now submit your Data Safety Form via the Google Play Console for an early evaluation. To submit the safety profile, you do not need to update your App.


With several essential initiatives, Google Play has strived to increase Android data safety across the board. When an App asks for critical permissions like geolocation or camera accessibility, users may now choose whether they want to use it once, only when using the Google Play services, or all the time. Taking into account all privacy standards when developing an App can be difficult. We hope that this post has clarified this new aspect of the Android App Approval process for you. Open Play Store App now and try Google Play’s new ‘Data Safety’ now to understand it better.

About Us: Algoworks is a B2B IT firm providing end-to-end product development services. Operating chiefly from its California office, Algoworks is reputed for its partnership with Fortune 500 companies such as Amazon, Dell, Salesforce, and Microsoft. Algoworks is an expert in Mobile App Development with experience in catering to enterprises belonging to all domains. This includes: Android App Development, iOS App Development, ReactNative App Development, Flutter App Development etc. For more information, contact us here.

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Rachit Agarwal

Rachit Agarwal

Director and Co-Founder at Algoworks Technologies
Rachit is leading the mobility business development function, mobility strategy and consulting practice at Algoworks. He is an expert of all mobile technologies and has experience in managing teams involved in the development of custom iPhone/iPad/Android apps.
Rachit Agarwal

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Rachit AgarwalWhat is Google Play’s new ‘Data Safety’? How can it affect your Mobile App?