There has been a rapid change in the banking and wealth management industry, lately. Several modern fintech competitors have stepped in to simplify the ways of how people invest and save their money. The demand for digital financial transactions, along with the smart consultancy from advisors, have increased in recent times. Financial Services Cloud, a
Do you know that 66% of the sales reps invest their time into administrative tasks instead of working towards adding value to customers? This is a surprising number, of course. Due to this, sales reps face a huge amount of pressure. To tackle this pressure and make sales reps more productive, Salesforce rolled out new
A new era of Salesforce Service Cloud is underway with a bunch of Einstein AI capabilities incorporated into the product. The upcoming AI-leveraged Salesforce Service Cloud is being termed as “Proactive Service”. In order to power customer service workflows with Artificial Intelligence, Salesforce has gone forward for such a step and envisions the future of
What is Lead Scoring? Sales and marketing departments have actively started counting on lead scoring because it helps them save money and time by enabling them to focus their time on potential and most important customers. But, what is lead scoring? Lead scoring is a powerful methodology that helps sales and marketing teams to identify
When Salesforce acquired Demandware in 2016 for $2.8 billion, that’s when Salesforce Commerce Cloud came into action. As more and more industries started getting into e-commerce, Salesforce prepared to expand which is where the idea behind launching Commerce Cloud rolled out. The main aim of the company was to target the major retailers that consisted
‘Lead with a purpose’ is the backbone of the whole idea Salesforce collaborated with the non-profit group United Way to launch the Philanthropy Cloud. A platform which will allow corporations and employees to connect with the causes they genuinely care for. Salesforce welcomes you to the new era of giving. Philanthropy Cloud aims to convert
Salesforce is one of the top 10 software skills trending this year. It was the first software of its kind and one of the most steady-paced and advanced software which has about 3 upgrades every year catering to the ever-evolving and growing needs of companies of various sizes. It extended its capabilities by providing endless
