Well, marketing automation has transfigured the world of marketing. Google searches for marketing automation have reached to the highest and these massive search volumes for marketing automation suggest increasing interest in awareness of technology. But if we see the other side of the story, the things are not rosy for everyone. There are companies which
Marketing Automation is the new buzzword and it holds a significant position in the realm of business. Let’s witness what is the status of marketing automation this year and how far its impact could be echoed.
Salesforce, though it is known for sales process management, is also a very powerful marketing tool. So much so that salesforce has a complete product suite aimed at marketing called Marketing Cloud, that comes with robust marketing automation features. Email marketing is also an essential part of salesforce marketing cloud with cool 1-to-1 and mass
